Saturday, April 2, 2016

LinkedIn Analysis: Monster Energy vs 5-Hour Energy

Monster Energy LinkedIn
According to their LinkedIn page, Monster Energy normally posts around 2-5 times every few months. The content of these posts usually contain job listings for positions in other countries and the occasional news update of their sponsored events or athletes. Similar to their Facebook, Twitter and website, the company description is exactly the same and is normally the first thing to see when you access their LinkedIn page. Their most successful recent post was about hiring Community Managers for their Social Media Accounts (https://www.linkedin.com/company/monster-energy_2) with 157 Likes and 26 Comments. This was a successful post because they were trying to recruit people to join their company and contribute to their business.
Monster Energy Job Offfer
Monster Energy's Most Successful Post
5-Hour Energy LinkedIn
As for 5-Hour Energy, they only posted once in the past 5 months. The content of their post is a job listing for an Account Sales Rep – Carhatt Work Bags. The company description is short and concise; it does a good job summarizing what the brand is all about. Unfortunately, it is unknown as to what 5-Hour Energy’s most successful recent post is on LinkedIn because they only posted once and there are no quantifiable data to make a comparison.

5-Hour Energy Job Offer
5-Hour Energy's Latest Post

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